Samantha Crocker, Founder

Having started the company 21 years ago, Sam is passionate about the business and is completely dedicated to upholding the company values and delivering the greatest possible experience to her clients and partners. Unrivalled in VM equipment supply, she recruits and trains her team to her own exacting standards. A recognised industry professional. 

Rebecca Alayon, Design Director

Rebecca joined Especial in 2005 and has a strong background in retail and visual merchandising. As Project Director she’s responsible for creating innovative product collections for Especial's global portfolio of partners.

Emma Curtis, Account Manager
Her astute attention to detail ensures that all projects and roll-outs are managed personally from start to fruition.  Our clients have come to depend on her proficiency in handling all manner of equipment requests and her calm approach to the inevitable challenges that are involved in synchronising suppliers and logistics worldwide.
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